Yasutomo imported gift and paper products from Japan, and soon expanded into asian art supplies. In the 1960’s, Yasutomo introduced the Pentel Sign Pen to the USA market. The world’s first fiber-tipped pen was well received and was even used by then President Lyndon B. Johnson in the White House. After achieving success in the art supply and office products markets, Yasutomo added several innovative writing instruments and stationery products under the NIJI and Y & C brand names. These products include the GRIP pens and pencils; Stylist pens for designers; PermaWriters for artists and crafters; FabricMate markers for wearable art enthusiasts; Silverado brushes for painting; Fold'ems origami paper; and recently the Gel Xtreme roller pens have been taking the market by storm. These products mentioned are only a few of the 1500 items currently offered by Yasutomo.